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LOC is a Jewlrey brand that aims to encourage black expression. Hair discrimination is a factor that has contributed to the reasons black people are denied opportunities in spaces such as work and school.

 

LOC is a brand that promotes the culture and identity of black people and gives back to the community to advocate for black existence.

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Packaging

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A TIMELINE

1964

1976

Civil Rights Act of 1964

banned discrimination in the workplace.

Jenkins v. Blue Cross Mutual Hospital

determined that Afros are protected under Title VII of the Civil Rights Act.

2018

EEOC v. Catastrophe Mgmt. Sols.

The supreme court denied reviewing this case, claiming that the CMS did not violate the Civil Rights Act of 1964 by rescinding Chasity Jones' Job offer because she wore locs. The companies policy forbade "excessive hairstyles".

2018

Hair Discrimination at school

Faith Fennidy, an 11- year-old from Lousiana, was sent home because Christ the King Parish School in Terrytown, La claimed her braided hairstyle with extensions violated school policy.

2018

Hair Discrimination In sports

Andrew Johnson asked to cut off his dreadlocks or forfeit his wrestling match.

2019

Hair Discrimination at work

Kerion Washington, a 17-year-old from Fort Worth, Texas,  was denied a summer job at Six Flags because of his locs.

2020

Crown Act

This act banns hair discrimination nationwide in the workplace as well as in K-12 schools.

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FRONT

BACK

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